Think outside the Inbox
Am at a conference Social Tools and IBM’s Luis Suarez is sharing his musing on thinking outside the inbox.
From an average of 30-40 emails to his inbox a day, Luis has reduced that to 20 emails a week and now is a *zero* inbox. There are 2 main drivers for Luis to shift his information collaboration hub to social software such as wikis, twitter, internal facebook or even IM:
(1) Content is dead – one you hit the publish button your content is outdated already. Information moves fast – we need to train ourselves and our system to filter signals from noise, and email is not helping at all.
(2) Young people – ‘emails are for grandparents’, they are the champions of Instant Messages / live communications. In the age of where firewall no longer applied to companies with staff armed with increasingly powerful personal phones, companies will become obsolete if they do not accommodate these new medium of communications.
So as a social computing evangelist @IBM, Luis shifts from
*me -> my email -> fighting my way through corporate membrane*
to
**me -> my social network -> my community -> getting the work done*
What I concur the most is that email does a very bad job in collaboration, but I am not sure if wiki can be a complete substitute. As although I identify with the fact that focus should not be tool or business (process), but people; it is a challenge to have the confidence to shift your work-social-network to another medium given the vast diversity of technographic profiles of your workmates.
Key takeways:
We live in a post-firewall paradigm, so don’t even think of controlling information access for next generations of workers. How can companies build and continue to evolve a fluid and effective knowledge system for now and the future? Think about open collaboration, many-to-many resolutions, and infrastructures that encourage reciprocity of knowledge management, e.g. Visibility of internal facebook-software, colleagues chime in when you’re on holiday. But start from you – and others will follow. Have the guts! ;) hah.








